Saturday, April 18, 2015

Go Viral on the Social Web: The Definitive How-To guide!

Go Viral on the Social Web: The Definitive How-To guide!


Creating a Viral Content success story has no recipe. It has a lot of variables, not all of which can be controlled by a Brand. However, this deck offers you the ideal How-To approach in creating tasteful, inspired Content that will help your message stand out from the information noise on Social Web and make people eager to share it around.
Published in: MarketingBusinessTechnology



Transcript

  • 1. Sources: Mashable, Business2Community
  • 2. Sources: Business2Community, Facebook
  • 3. Source: SmallBizTrends
  • 4. Source: Jonah Berger, associate professor of Marketing at Wharton, and author of New York Times and Wall Street Journal Bestseller Contagious: Why Things Catch On.
  • 5. Source: Pepsi YouTube http://bit.ly/W6sGYt
  • 6. Source: Business Insider
  • 7. Source: Wikipedia
  • 8. Source: Mashable
  • 9. 8 Countries more than 100 Brands Deck Created By Vasia Dimitropoulou Email: LetsRock@xplain.co XPLAIN.co

21st Century Music-The Age of the Digital Download

21st Century Music-The Age of the Digital Download






Transcript

  • 1. Photo  by  kevin  dooley  -­‐  Crea3ve  Commons  A7ribu3on  License    h7ps://www.flickr.com/photos/12836528@N00   Created  with  Haiku  Deck  
  • 2. Photo  by  Q  u  e  n  t  i  n  ²  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial-­‐ShareAlike  License    h7ps://www.flickr.com/photos/27704102@N03   Created  with  Haiku  Deck  
  • 3. Photo  by  MGEARTWORKS  -­‐  Crea3ve  Commons  A7ribu3on  License    h7ps://www.flickr.com/photos/104869787@N03   Created  with  Haiku  Deck  
  • 4. Photo  by  jikatu  -­‐  Crea3ve  Commons  A7ribu3on-­‐ShareAlike  License    h7ps://www.flickr.com/photos/7221539@N06   Created  with  Haiku  Deck  
  • 5. Photo  by  Nanagyei  -­‐  Crea3ve  Commons  A7ribu3on  License    h7ps://www.flickr.com/photos/32876353@N04   Created  with  Haiku  Deck  
  • 6. Photo  by  Dave_B_  -­‐  Crea3ve  Commons  A7ribu3on  License    h7ps://www.flickr.com/photos/54829270@N00   Created  with  Haiku  Deck  
  • 7. Photo  by  rustybrick  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial  License    h7ps://www.flickr.com/photos/80551686@N00   Created  with  Haiku  Deck  
  • 8. Photo  by  afagen  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial-­‐ShareAlike  License    h7ps://www.flickr.com/photos/51035749109@N01   Created  with  Haiku  Deck  
  • 9. Photo  by  401(K)  2013  -­‐  Crea3ve  Commons  A7ribu3on-­‐ShareAlike  License    h7ps://www.flickr.com/photos/68751915@N05   Created  with  Haiku  Deck  
  • 10. Photo  by  nickwheeleroz  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial-­‐ShareAlike  License    h7ps://www.flickr.com/photos/7762644@N04   Created  with  Haiku  Deck  
  • 11. Photo  by  cliff1066™  -­‐  Crea3ve  Commons  A7ribu3on  License    h7ps://www.flickr.com/photos/28567825@N03   Created  with  Haiku  Deck  
  • 12. Photo  by  thebarrowboy  -­‐  Crea3ve  Commons  A7ribu3on  License    h7ps://www.flickr.com/photos/48778414@N04   Created  with  Haiku  Deck  
  • 13. Photo  by  geishaboy500  -­‐  Crea3ve  Commons  A7ribu3on  License    h7ps://www.flickr.com/photos/49503154413@N01   Created  with  Haiku  Deck  
  • 14. Photo  by  opensourceway  -­‐  Crea3ve  Commons  A7ribu3on-­‐ShareAlike  License    h7ps://www.flickr.com/photos/47691521@N07   Created  with  Haiku  Deck  
  • 15. Photo  by  Great  Beyond  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial-­‐ShareAlike  License    h7ps://www.flickr.com/photos/26104563@N00   Created  with  Haiku  Deck  
  • 16. Photo  by  gregorywass  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial-­‐ShareAlike  License    h7ps://www.flickr.com/photos/62077150@N06   Created  with  Haiku  Deck  
  • 17. Photo  by  Doha  Sam  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial-­‐ShareAlike  License    h7ps://www.flickr.com/photos/46575101@N00   Created  with  Haiku  Deck  
  • 18. Photo  by  c_ambler  -­‐  Crea3ve  Commons  A7ribu3on  License    h7ps://www.flickr.com/photos/13600186@N06   Created  with  Haiku  Deck  
  • 19. Photo  by  Defini3ve  HDR  Photography  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial-­‐ShareAlike  License    h7ps://www.flickr.com/photos/35888901@N00   Created  with  Haiku  Deck  
  • 20. Photo  by  Dusty  J  -­‐  Crea3ve  Commons  A7ribu3on  License    h7ps://www.flickr.com/photos/55608722@N06   Created  with  Haiku  Deck  
  • 21. Photo  by  Photo  Giddy  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial  License    h7ps://www.flickr.com/photos/12905355@N05   Created  with  Haiku  Deck  
  • 22. Photo  by  tommaync  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial-­‐ShareAlike  License    h7ps://www.flickr.com/photos/64596573@N00   Created  with  Haiku  Deck  
  • 23. Photo  by  John  Baichtal  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial-­‐ShareAlike  License    h7ps://www.flickr.com/photos/8323994@N05   Created  with  Haiku  Deck  
  • 24. Photo  by  doctor  paradox  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial-­‐ShareAlike  License    h7ps://www.flickr.com/photos/48600072071@N01   Created  with  Haiku  Deck  
  • 25. Photo  by  gynshaa  -­‐  Crea3ve  Commons  A7ribu3on-­‐NonCommercial  License    h7ps://www.flickr.com/photos/30932972@N08   Created  with  Haiku  Deck  

11 Secret Twitter Tricks (that you probably don't know)

11 Secret Twitter Tricks (that you probably don't know)


Think you know how to use Twitter? I did too. Then I found these awesome twitter tricks that not only can save you time, but can also significantly increase your Twitter engagement. Learn how to take your Twitter content marketing up a notch with these 11 hacks. Perfect for social media managers. VPDM Digital Marketing (St. Catharines, Niagara). VPDM.ca. @VeePopat.
Published in: Social Media



 Transcript

  • 1. @VeePopat | vpdm.ca 11 Secret Twitter Tricks (that you probably don’t know) Your Guide To Tips For “Private” Members @VeePopat | vpdm.ca
  • 2. @VeePopat | vpdm.ca How Do You Use Twitter? 1. As a real-time news source. 2. As a source for quality content to share. 3. To monitor conversations on your brand. 4. To reach out & help customers or peers. 5. To Creep your Ex! TWEET! TWEET! TWEET!
  • 3. @VeePopat | vpdm.ca Let’s Get Started! 11 Twitter Tips and Tricks No One Told You About. Until Now!
  • 4. @VeePopat | vpdm.ca 1. Pre-Schedule Tweets Right From Twitter • Save time • Plan Ahead • Schedule your day/week/month
  • 5. @VeePopat | vpdm.ca Schedule Organic & Paid Tweets Scheduling just gets better. Not only can you schedule your Regular Tweets (organic), you can also schedule your Paid Tweets. Useful for scheduling relevant content for live television events.
  • 6. @VeePopat | vpdm.ca 3 Simple Steps: • Login at: ads.twitter.com • Click ‘Compose Tweet’ • Go to the Scheduling Tab
  • 7. @VeePopat | vpdm.ca 2. Never Start A Tweet With @Username. Ever. It’s a BIG MISTAKE! When you start with the “@” symbol, your ‘Tweet’ becomes a ‘Reply’ and will ONLY BE SEEN by: • the person you’re sending the tweet to • users who are following BOTH of you @?
  • 8. @VeePopat | vpdm.ca PRO TIP: Start Your Tweet with Anything But “@” ANYTHING BUT @! Literally starting with ANYTHING ELSE will work, you can even start with something as simple as a period. (example: .@username) This way you ensure your Tweets get the most reach and exposure.
  • 9. @VeePopat | vpdm.ca 3. Keyboard Shortcuts WHY? • Boosts Productivity • Makes you more efficient
  • 10. @VeePopat | vpdm.ca Shortcuts for Actions, Navigation Timelines Favourite Message Reply New Tweet Retweet Close Tweets F M R N T L Actions Home Activity Mentions Profile Favourites Messages HG AG RG PG FG MG Timelines Shortcuts Next Tweet Last Tweet Load Tweets Search ? J K . / Navigation
  • 11. @VeePopat | vpdm.ca@VeePopat | vpdm.ca
  • 12. @VeePopat | vpdm.ca 4. Setup Multiple Accounts With The Same Email Setup Multiple Accounts Using Same Email If you have a Gmail account, it allows you to use the ‘+’ character to let you filter your main email.
  • 13. @VeePopat | vpdm.ca For example, my email address is veepopat@gmail.com. If I use veepopat+twitter@gmail.com on any website, any email sent to the ‘new’ email would go to my veepopat@gmail.com inbox! Every social media “guru” likely manages multiple Twitter accounts. Each with its own email address. This can suck. Try yourself! Send an email to yourGmailusername+whatever@gmail.com.
  • 14. @VeePopat | vpdm.ca 5. Turn Off All Twitter Emails With A Single Click Twitter emails can be annoying. We’ve all been there before. Way too many notifications. Just turn all of them off with 1 click. Login, Go to Settings Click on ‘Email notifications’ tab.
  • 15. @VeePopat | vpdm.ca PRO TIP: Keep Key Notification Emails You May Want to Keep a Few... Why keep notification emails from Twitter when you already get Twitter notifcations on your phone or while Logged In to Twitter or a 3rd party client? Better safe than sorry! The average lifespan of a Tweet is said to be 18 minutues. Best to reply asap.
  • 16. @VeePopat | vpdm.ca 6. You Can Embed Tweets On Any Website Drive Traffic Back To Your Profile How? Embedded Tweets are fully interactive. This means that Twitter users can engage with your content directly. People can follow you, retweet, favourite, or reply without having to leave your website.
  • 17. @VeePopat | vpdm.ca Twitter Embeds look much sexier than a screenshot Do it:
  • 18. @VeePopat | vpdm.ca 7. Pin A Tweet To The Top Of Your Timeline Highlight Key Content! Anyone can pin any tweet to the top of their profile, where it will sit permanently until it’s unpinned or replaced. Pin: • Click ‘more’ • Choose ‘Pin to your profile page’ • Click ‘Pin’ (on the Pop-Up) Un-Pin: • Click ‘more’ • Choose ‘Unpin from profile page’
  • 19. @VeePopat | vpdm.ca PRO TIP: Pin Timely Content, Not Evergreen Content Spotlight Time Sensitive Stuff Pinning a Tweet to the top of your timeline is a great way to ensure users will see your time sensitive content. If not, that tweet could disappear deeper and deeper down your timeline.
  • 20. @VeePopat | vpdm.ca Download this Slideshare as PDF @VeePopat | vpdm.ca
  • 21. @VeePopat | vpdm.ca 8. Get Free Advanced Twitter Analytics Twitter Analytics For All Get full on analytics for the last month. The Best Part... You can also click on any tweet to load a pop-up of all the key metrics for that tweet.
  • 22. @VeePopat | vpdm.ca PRO TIP: How To Use Twitter Analytics Tweak Strategy analytics.twitter.com • Detailed Analytics from the last 28 days. • Overall Impressions. • Engagement Rate. • Link Clicks. Retweets. Favourites. Replies. Analyze and tweak your content. Use what’s working.
  • 23. @VeePopat | vpdm.ca 9. Advanced Search Operators Filter your search right from the Search Box. unicorns filter:links Searches for tweets that contain the word “unicorns” and also contain a link. Click here for more search hacks
  • 24. @VeePopat | vpdm.ca 10. Install And Use Twitter Cards Get more Engagement Twitter cards allow companies to present media-rich messages to users. Clear and Clickable Call to Action They have altered the way posts are presented.
  • 25. @VeePopat | vpdm.ca 10 Types of Twitter Cards Summary Cards -twitter’s default. Lg. Photo Summary Cards -larger image. Product Cards -sell direct from twitter. Website Cards -drive traffic to your site. App Cards -drive traffic to your app. Lead Generation Cards -grow your email list. Player Cards -play video’s directly in your timeline. Photo Cards -used when a photo is the center of attention. Gallery Cards -upload up to 4 images in 1 tweet. Audio Cards -allow users to play music in their timeline. For more information on how to use each Twitter Card, please read my article on SteamFeed.com.
  • 26. @VeePopat | vpdm.ca 11. Use Twitter Advertising Target Your Reach Promoting Tweets helps reach a targeted audience. Drives engagement, awareness and clicks. Whether you’re looking for more followers or website traffic, you can find the right Twitter Ads solution to help you achieve your business objective.
  • 27. @VeePopat | vpdm.ca BONUS: Twitter Stats To Blow Your Mind! USERS 26% are age 18-22 34% are age 23-35 24% are age 36-49 13% are age 50-65 4% are age 65+ 27% earn more than $75k 68% are a fan of at least one brand 52% FEMALE 48% MALE *numbers do not add up to 100 due to rounding
  • 28. @VeePopat | vpdm.ca Need Help With Your Twitter Marketing Strategy? Contact Us Now! @VeePopat | vpdm.ca
  • 29. @VeePopat | vpdm.ca Sources: http://startupstockphotos.com https://about.twitter.com/press/brand-assets http://creativebits.org/blog/gmail http://www.seerinteractive.com/blog/mastering-ppc-easy-ways-to-find-value-on-twitter/ https://www.flickr.com/photos/eldh/5858249526/in/photolist-4D1FYx-6SAs7o-5ZpoQd-8BeuqR-5xnpUX-NeUJk-66Gp3z-717UrA-68mZvD-6dcujQ-9VF4ub-5dYzWa-4PWicT-6fT34E-5CtcK4- 6Z4U74-7Tz7u1-64bUxC-q7Y5J-n9QWVU-6cH2Vz-4JYYCu-5VwCRW-5B7xK2-7tmSog-4qTBbp-dV5KXX-dVusF3-59J7rz-fg5gQD-4nUFyA-8KVgaN-8FBu6H-ayG6Vj-8X5xoh-69cP9q-4VrsTg-avg- Zqq-fg5gJH-6Nuj9w-6Lb4yf-5Qax2c-5ro1T9-5qtbaW-6Bxfdw-7aXhjJ-7U4KnJ-65Hcmv-bKUVDn-61bMEW https://dev.twitter.com/web/embedded-tweets http://www.solutionprovidersforretail.com/sites/default/files/images/Twitter-Analytics-Dashboard.png http://marketingland.com/wp-content/ml-loads/2012/11/twitter-cards-featured.jpg http://smartdatacollective.com/sites/smartdatacollective.com/files/analytics_10.jpg http://getyourblogready.com/wp-content/uploads/2013/04/blue_thumb_tack_angled_right_800_clr_1948.png http://www.adweek.com/socialtimes/secret-twitter-tips-hacks-tricks/502273?red=at http://krishnainfographics.com/twitter-vs-facebook-marketing-and-advertising-statistics/ http://www.adweek.com/socialtimes/twitter-search-tips/501789

Highlights From The 2015 Launch Festival

Highlights From The 2015 Launch Festival

Highlights from The 2015 Launch Festival including insights from Jeff Weiner, Halle Tecco, Chamath Palihapitiya, Peter Thiel, Yancey Strickler, Andrew Mason, Gary Vaynerchuck, Fred Wilson, Joanne Wilson, Marc Benioff, and Glenn Beck.



 Transcript

  • 1. Powered by INSIGHTS FROM LAUNCH FESTIVAL 2015
  • 2. This presentation consists of insights inspired by Launch Festival 2015, compiled by Jenna Abdou.
  • 3. Table of Contents Page 4 Page 14 Page 17 Page 25 Page 32 Page 38 Page 42 Page 50 Page 57 Page 63 Page 68 Jeff Weiner, LinkedIn Halle Tecco, Rock Health Chamath Palihapitiya, The Social + Capital Partnership Peter Thiel, Founders Fund Yancey Strickler, Kickstarter Andrew Mason, Detour Gary Vaynerchuk, Vayner Media Fred Wilson, Union Square Ventures Glenn Beck, The Blaze Joanne Wilson, Gotham Gal Marc Benioff, Salesforce
  • 4. Jeff Weiner @jeffweiner LinkedIn
  • 5. Jeff Weiner’s five tenets that all great products deliver on:
  • 6. Jeff Weiner’s five tenets that all great products deliver on: Great products deliver on a single value proposition in a world class way. Do one thing, and do it really, really well. Example: Google.
  • 7. Jeff Weiner’s five tenets that all great products deliver on: Great products are simple, intuitive, and anticipate users needs. Example: Waze.
  • 8. Jeff Weiner’s five tenets that all great products deliver on: Great products exceed people’s expectations. Example: Sonos.
  • 9. Jeff Weiner’s five tenets that all great products deliver on: Great products resonate emotionally. Example: Tesla - “It feels like driving the future.”
  • 10. Jeff Weiner’s five tenets that all great products deliver on: Great products change your life. Example: iPhone 6 Plus. “My phone has become the control panel of my life.”
  • 11. Prioritize the influence of your product over the number of users. Think Twitter giving birth to the hashtag.
  • 12. The future of LinkedIn is about conversations. It’s not who you know. It’s what you know.
  • 13. “There’s no doubt in mind we’re going to get this right. We’ve seen it when it works. We know how powerful it can be when it happens. We need to make it easier.”
  • 14. Halle Tecco @halletecco Rock Health
  • 15. The best form of startup training? “Get a job. Learn on the job.” You’ll get paid and have the upside of learning, regardless of the startup’s fate.
  • 16. When it comes to the health industry, startups need to completely disregard the status quo.
  • 17. Chamath Palihapitiya @chamath The Social + Capital Partnership
  • 18. If we don’t bring intelligent individuals to the U.S. and give them the freedom to capitalize on new ideas we’re going to end up like MySpace in Facebook’s world.
  • 19. Our job is to uncover the best in people and help them progress forward. More people should have an equal say in how the world works. It’s our job to give it to them.
  • 20. “How many really smart people are there in the world who are being left behind?” It is our job to give them a seat at the table.
  • 21. The two most impactful things we can do for the health space are equip powerful organizations with the tools to help the masses and build sensory products.
  • 22. “If we don’t do it. Nobody will.” Take action today.
  • 23. Intuitive VCs ask smart founders the non-asked questions and let them figure it out.
  • 24. Kickstarter and Indiegogo are like crack for free distribution. Raise money on your own. Find people who want to use your product and ask them to review it.
  • 25. Peter Thiel Founders Fund
  • 26. There’s no ‘right time’ to start a company. The critical thing is to have the kernel of an idea, good product, and good business strategy.
  • 27. Companies in Silicon Valley don’t follow traditional business models because they have the kernel of a revolutionary idea. Find your kernel.
  • 28. Stop thinking of the future as a “what if.” Ask yourself how you want it to look and build it accordingly.
  • 29. The future isn’t fixed. Agency is what matters. “I’m not a prophet. I don’t think that the future is fixed.”
  • 30. “We are in the world of bits, not in the world of atoms. We should do more in atoms, not everything in the world of bits.”
  • 31. Use complex coordination to combine factors in an entirely new form. Aim to have a monopoly instead of focusing on competition. What can you do that no one else is doing?
  • 32. Yancey Strickler @ystrickler Kickstarter
  • 33. People are excited to support independent entrepreneurs because it enables them to contribute to a better version of the future.
  • 34. The highest grossing Kickstarter category is games, especially board games, with $320 million crowdfunded so far.
  • 35. “For 8 years the studio said no. In 8 hours the fans said yes.” 91,585 backers crowdfunded $5,702,153 for the Veronica Mars movie.
  • 36. “Brand is important and we have a very strong powerful brand.” Your highest priority as a founder is to maintain your integrity above all else. Want to drive repeat users? Demonstrate your value every day.
  • 37. Imagine every possible way to scale but only implement the features that uphold your higher vision. Yancey on the future of Kickstarter: “I believe that we are at the very, very beginning of it.”
  • 38. Andrew Mason @andrewmason Detour
  • 39. The more organized and efficient things are the farther away you are from innovation. Embrace messy situations.
  • 40. Be conscious about maintaining a rookie’s mentality. Don’t let today’s wisdom restrict tomorrow’s innovation.
  • 41. People who work on producing content continuously launch their products. Each day is a new opportunity to revitalize your brand. Take advantage of it.
  • 42. Gary Vaynerchuk @garyvee Vayner Media
  • 43. When it comes to personal branding, especially on social media, we’re too concerned with width. Focus on depth and actually get to know people.
  • 44. Scale the unscalable.
  • 45. Every business is a media business; The smartest brands will employ Chief Media Agents to stay relevant.
  • 46. Startups biggest opportunity today is time. Find a way to give it back to people and they’ll be your biggest fans.
  • 47. You don’t have to be like people in Silicon Valley to succeed. Ask yourself what you’re best chance of winning is. Go after it every day.
  • 48. “I just love the process. As long as I’m able to keep playing I just want to keep doing this.”
  • 49. “The day I buy the New York Jets will be the worst day of my life because the process of buying the New York Jets is my oxygen.”
  • 50. Fred Wilson @fredwilson Union Square Ventures
  • 51. Great venture capitalists care more about the company than their investment. Demonstrate your commitment by equipping founders with the strategies to build world class products and teams.
  • 52. “The only way to make a lot of money is to believe something that everyone else believes is wrong.”
  • 53. When giving feedback, start with the positive and lead into a few hints on ways to improve.
  • 54. “I reply to 20 people a day who I don’t know. It’s random...I do that because I believe there are people out there who are amazing, who just aren’t part of the establishment...If you know someone nobody else knows, you’re going to make money.”
  • 55. Entrepreneurs have to hustle. You have to be able to make things happen.
  • 56. When an entrepreneur says it doesn’t matter if we become a unicorn. What’s your response? “It matters to me.”
  • 57. Glenn Beck @glennbeck The Blaze
  • 58. The Silicon Valley group is a group of people who still believes that tomorrow can be better.
  • 59. Journalism as we know it is over. Media companies competition is “a 16 year-old kid who has something authentic to say.”
  • 60. Convincing the American people is more important than convincing the government.
  • 61. “Too many people have too much to lose and not enough spine.”
  • 62. Trust the American people to do the right thing and we’ll get it done in the end. “Take the fear away. It will be better tomorrow than it is today.”
  • 63. Joanne Wilson @thegothamgal Gotham Gal
  • 64. Women believe that slow and steady wins the race. “They will do anything they need to succeed. If it takes longer they don’t care.”
  • 65. “If more women said ‘Fuck you, I don’t want you in my business’ the more this stuff wouldn’t happen anymore.”
  • 66. “Every industry is changing. There isn’t an industry in the universe that isn’t changing.”
  • 67. “I don’t invest in ideas because I’m not smart enough. How do I know what the crowd is going to like?”
  • 68. Marc Benioff @benioff Salesforce
  • 69. The intentions that you set from day one will result in the future of your company.
  • 70. “We are entrepreneurs because we believe that we have impact.”
  • 71. Model your company with the 1-1-1 mentality: 1% equity, 1% profit, and 1% employees. Take the pledge here.
  • 72. On the first day of work Salesforce employees spend the day volunteering. Additionally, they have four hours a month and six days a year of paid work to volunteer.
  • 73. “We have a huge issue in our industry that women are not rising up fast enough.” Make it a priority to employ a diversified group at your startup from day one.
  • 74. “The shift from anxiety to trust is the most important thing that you can go through as an entrepreneur.” Embrace the shift for yourself, your employees, investors, partners, and the community.
  • 75. “You are making your company better by making the world better. There is no separation.”
  • 76. Congratulations to 2015 Launch Festival winners! 2015 Launch Festival Overall Winner: Abra 2015 Launch Hackathon Winner: PreHire.io
  • 77. Tune into the livestreams here: Day 1 | Day 2 | Day 3
  • 78. A big THANK YOU to Jason Calacanis and The Launch team for an exceptional conference! Click here to learn more about Launch. Subscribe to Launch Ticker Watch This Week in Startups Sign up for [INSIDE]
  • 79. LEARN MORE
  • 80. CONNECT WITH US! Tell us what you think Jenna@33voices.com Presentation by Chase Jennings Insights by Jenna Abdou

12 Characteristics of A Horrible Boss

12 Characteristics of A Horrible Boss

We all have worked a job where the manager was absolutely dreadful. The type of boss that makes your job unbearable to a point where you feel like walking out during any given moment. 

Unfortunately, there are a lot of horrible bosses out there and they can make even the funnest of jobs seem frightful.

You can read the full article at:
http://www.officevibe.com/blog/horrible-boss-infographic?

You can download our free book about employee engagement:
http://www.officevibe.com/resources/10-pillars-employee-engagement?
Published in: Leadership & Management

12 Characteristics of A Horrible Boss from Dan Benoni

Transcript

  • 1. 12CHARACTERISTICS OF A HORRIBLE BOSS WORST BOSS
  • 2. CONTROL They need control over everything and have a problem giving that control up. 1.
  • 3. INDECISIVE Good leaders need to be able to make decisions quickly. Indecisiveness is weak. 2.
  • 4. STUBBORN When they think that they are always right, no matter what, it is bad for business. 3.
  • 5. RESISTANT Resistant to change, and they fail to understand that change is good. 4.
  • 6. MICROMANAGE They micromanage every little task, ruining their employees personal growth. 5.
  • 7. With our free book about employee engagement! LEARN HOW TO MOTIVATE GET THE FREE BOOK YOUR EMPLOYEES
  • 8. FEAR They lead by fear, and think that it is an effective way to manage. 6.
  • 9. VISIONLESS Being visionless will take you nowhere. The best leaders have a clear vision and think long term. 7.
  • 10. FAVORITISM Playing favourites will demoralize the rest of the team. 8.
  • 11. ARROGANCE It’s one of the ugliest personality traits. No one wants to hear you brag. 9.
  • 12. LEARN HOW TO BE A With our free book about employee engagement! GREAT LEADER GET THE FREE BOOK
  • 13. ANGRY Walking around the office angry all the time only spread negativity among the team. 10.
  • 14. BLAME The worst leaders take all of the credit, and blame other employees for mistakes. 11.
  • 15. EMOTION They make decisions based on emotion instead of data. 12.
  • 16. Learn how to improve employee engagement in our latest book “The 10 Essential Pillars Of Employee Engagement”: GET THE FREE BOOK LEARN HOW TO BE A GREAT BOSS
  • 17. HAVE YOU EVER HAD A HORRIBLE BOSS? let us know your thoughts on Twitter @Officevibe
  • 18. THANKS!